MATCH DAY+

Boost attendances, drive F&B sales and reward loyalty.

Trusted by the world’s biggest brands

FEATURES Everything your club needs to
boost fan engagement and matchday revenue

Membership Cards

Apple & Google Wallet compatible. Plug into an existing membership or create one from scratch — fans carry their perks everywhere they go.

Digital Receipts

Reduce receipt costs and queues by up to 50%. In one tap on a NOUMI device — fans get their receipt in-app or via a secure URL.

Custom Mini-Games

Boost spontaneous matchday spend with spin wheels, scratchcards and 10+ other branded instant-win games — built to keep fans engaged.

Loyalty Cards

Increase attendances with loyalty cards designed to reward fans that hit visit milestones and spend thresholds — automated, no paper required.

Offers & Promotions

Time based food and drink deals to get fans in-ground earlier, spending more and leaving later. EPOS-connected and fully automated.

Push Notifications

Send match alerts, half-time offers and post-match deals directly to every fan’s phone — driving attendance, in-stadium spend and repeat visits.

PRICING Two plans. Every club covered.

Monthly

Annual Save 20%

MATCHDAY+

CORE

Everything a lower-league club needs to engage fans and drive matchday spend — live from day one.

£199 / month

Setup fee: £0

The CORE plan includes:
✓ Up to 3 Free NOUMI Devices
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3 NOUMI NFC devices included (worth £150). Additional devices available at £50 each — deploy across every till, bar and kiosk in your stadium.
✓ Membership Cards
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Apple & Google Wallet compatible membership cards. Plug into an existing membership database or create one from scratch.
✓ Digital Receipts
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Stadium-wide paperless receipts via URL. Fans tap any NOUMI device to receive their receipt instantly — no app needed.
✓ Custom Mini-Games
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10+ branded instant-win games including spin wheels and scratchcards — built via Coupontools to drive spontaneous matchday spend.
✓ Loyalty Cards
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Automated loyalty stamp cards that reward fans for every ticket, food purchase and visit. Set your own thresholds and rewards.
✕ White-Labelled Club App
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A fully branded iOS and Android club app is available on the MATCHDAY+ Pro plan.
✕ Personalised Offers Engine
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EPOS-connected personalised offers are available on the MATCHDAY+ Pro plan.
✕ Push Notifications
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Direct push notifications to fans’ lock screens are available on the MATCHDAY+ Pro plan.

PRO

A fully branded club app that helps your club get fans and sponsors spending more.

£399 / month

One-time app build: £5,000

Everything in CORE, plus:
✓ Up to 6 Free NOUMI Devices
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6 NOUMI NFC devices included. Additional devices available at £50 each — deploy across every till, bar and kiosk in your stadium.
✓ White-Labelled Club App
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A fully branded iOS and Android compatible club app — your logo, your colours, your name in the App Store. Built and live in under 6 weeks.
✓ Full EPOS Connectivity
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Connect directly to your club’s EPOS system via the receipt printer — enabling behaviour-based targeting based on what fans actually buy and when they arrive.
✓ Personalised Offers Engine
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Targeted deals triggered by real fan spending behaviour — pre-match, half-time and post-match. Right offer, right fan, right moment.
✓ Golden Receipt Mini-Games
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The Golden Receipt mechanic turns every transaction into a chance to win — driving spontaneous spend at every till across your stadium.
✓ Push Notifications
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Send match alerts, half-time flash offers and loyalty rewards direct to every fan’s lock screen. No algorithm. No middleman. Higher open rates than email or social.
✓ Fan Segmentation
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Send different messages to members, season ticket holders and casual fans — ensuring every communication is relevant and drives the right action.
✓ Advanced CRM & Reporting
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With NOUMI’s NFC devices, we can aggregate your ticketing, F&B and merchandise sales into one dashboard — ready for marketing and commercial to use to maximise fan lifetime value.

All prices exclude VAT. Annual billing saves 20% vs monthly. Contact us for bespoke pricing.

FAQs Frequently asked questions.

Do fans need to download an app?

No — MATCHDAY+ Core is completely app-less. Membership cards live in fans’ Apple or Google Wallet, and digital receipts are delivered via a web URL. The only plan that includes an app is MATCHDAY+ Pro, which gives your club a fully white-labelled iOS and Android app built specifically for you.

What’s the difference between Core and Pro?

MATCHDAY+ Core is designed for League One to Step 3 clubs — it’s fully app-less, has zero setup fees and goes live instantly. It includes digital membership cards, stadium-wide digital receipts, mini-games and loyalty cards. MATCHDAY+ Pro includes everything in Core plus a fully white-labelled club app, EPOS connectivity, a personalised offers engine, Golden Receipt mini-games and push notifications direct to fans’ lock screens.

How quickly can we go live?

MATCHDAY+ Core can go live at your next fixture — once onboarded, your membership cards, digital receipts and loyalty cards are ready to deploy immediately. MATCHDAY+ Pro requires a one-time app build, which our team handles end-to-end and has live in under six weeks, covering design, build and App Store submission.

Can we use our existing membership database?

Yes — MATCHDAY+ is built to plug into an existing membership database or CRM. If your club already has a membership scheme, we connect to it and issue digital wallet cards to your existing members. If you’re starting from scratch, we’ll help you set one up as part of the onboarding process.

How do the NOUMI devices work?

NOUMI’s patented NFC devices sit at the point of sale, connected to your receipt printer. When a fan taps their smartphone on the device, they instantly receive their digital receipt, earn a loyalty stamp or trigger a mini-game — all in one tap, no app required. MATCHDAY+ Core includes 3 free devices. Additional devices are available at £50 each and can be deployed across every till, bar and kiosk in your stadium.

Is there a minimum contract length?

MATCHDAY+ is available on monthly or annual billing. Annual plans save 20% vs monthly. For more detail on contract terms or to discuss a bespoke arrangement for your club, contact our team.